Company Information ( Google)
2012 Earnings: Third Quarter
Google reported disappointing third-quarter profits on Oct. 18, 2012. The company reported third-quarter revenue of $14.1 billion from both its core search business and from Motorola Mobility, the ailing cellphone maker that Google had recently acquired. This was an increase of 45 percent over the year-ago quarter.
Net revenue, which excludes payments to the company’s advertising partners, was $11.33 billion, up from $7.51 billion. But net income sank to $2.18 billion, or $6.53 a share, from $2.73 billion, or $8.33 a share.
The period was the first quarter that included Motorola Mobility’s numbers, and its quarterly loss of $527 million weighed on Google’s results.
So did plummeting prices for clicks on Google ads. The average cost-per-click decreased 15 percent from last year and 3 percent from last quarter.
That was partially offset, though, by an increase in the number of clicks on Google ads, which rose 33 percent over last year and 6 percent over last quarter.
Regulatory Challenges in the U.S. and Europe
In October 2012, Google faced regulatory challenges on both sides of the Atlantic.
The Federal Trade Commission raised the ante in its antitrust confrontation with Google, with its staff preparing a recommendation that the government sue the search giant, The New York Times reported. The F.T.C is also investigating patents that apply to smartphone technology, with an emphasis on the conduct of Google’s Motorola Mobility subsidiary.
In Europe, regulators threatened Google with fines or legal action unless it made it clearer to its customers what personal data was being collected from them and how it was being used.
Google Inc. (Google) is a global technology company focused on improving the ways people connect with information. The Company generates revenue primarily by delivering online advertising. As of December 31, 2011, the Company's business was focused on areas, such as search, advertising, operating systems and platforms, and enterprise. Businesses use its AdWords program to promote their products and services with targeted advertising. In addition, the third parties that comprise the Google Network use its AdSense program to deliver relevant advertisements that generate revenue. In June 2011, it launched Google+. In September 2011, the Company acquired Zagat. In May 2012, Google acquired Motorola Mobility Holdings, Inc. As of January 2012, over 90 million people had joined Google+. In April 2011, the Company acquired PushLife. On July 31, 2012, it acquired marketing start-up Wildfire. In September 2012, it acquired VirusTotal and Nik Software
2012 Earnings: Third Quarter
Google reported disappointing third-quarter profits on Oct. 18, 2012. The company reported third-quarter revenue of $14.1 billion from both its core search business and from Motorola Mobility, the ailing cellphone maker that Google had recently acquired. This was an increase of 45 percent over the year-ago quarter.
Net revenue, which excludes payments to the company’s advertising partners, was $11.33 billion, up from $7.51 billion. But net income sank to $2.18 billion, or $6.53 a share, from $2.73 billion, or $8.33 a share.
The period was the first quarter that included Motorola Mobility’s numbers, and its quarterly loss of $527 million weighed on Google’s results.
So did plummeting prices for clicks on Google ads. The average cost-per-click decreased 15 percent from last year and 3 percent from last quarter.
That was partially offset, though, by an increase in the number of clicks on Google ads, which rose 33 percent over last year and 6 percent over last quarter.
Regulatory Challenges in the U.S. and Europe
In October 2012, Google faced regulatory challenges on both sides of the Atlantic.
The Federal Trade Commission raised the ante in its antitrust confrontation with Google, with its staff preparing a recommendation that the government sue the search giant, The New York Times reported. The F.T.C is also investigating patents that apply to smartphone technology, with an emphasis on the conduct of Google’s Motorola Mobility subsidiary.
In Europe, regulators threatened Google with fines or legal action unless it made it clearer to its customers what personal data was being collected from them and how it was being used.
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